Mike added $149,100 to his yearly income last June, using a sales letter I wrote for him.

Yes, you can increase your income during a recession.

Earning more in this economy may sound like an impossible dream. It isn't. Mike is earning more and he's not the only one.

How can you make more money during a time when so many are afraid to spend?

Now more than ever, strong, effective marketing is essential. Business owners who cut back on it, thinking it will save them money, will suffer. They'll lose more in income than they'll save in expenses.

Don't fall into that trap! Don't let fear run your life or your business. Take reasonable precautions, of course. But don't underestimate the power of marketing.

Good Copy Makes Money

One thing it won't do is shout at your readers. If you've seen sales letters written by less skilled copywriters you may wonder if that's the voice you really want to project. No need to worry. I understand that. . .

Your Voice Matters - I Won't Let You Lose It

I invite you to view two very different sales letters I wrote, the one I wrote for Mike and one I wrote for Elyse Hope Killoran, who skillfully runs a beautiful and effective Law of Attraction group called the Prosperity Partnership Program.

Try to imagine what would happen if I wrote Elyse's letter in Mike's voice or Mike's letter in Elyse's voice.

Here's Elyse's letter:

And here's a page from Mike's letter:

I think you can see the importance of capturing the right voice.

You still need one more thing from your copywriter; something that goes above and beyond just writing the sales letter. You need a copywriter who builds relationships with your prospects. I understand . . .

Why it's so Important to Build Strong Relationships - Even for Just One Sale

• Solicit testimonials – These are important for building trust, which helps you sell more of your product or service. 
• 
  
• Avoid negative word of mouth – Bad press can seriously damage your business. 
• 
  
• Develop a targeted client base – You’ll be able to create a list of people who are already interested in the kinds of products or services you offer, and who are more likely to buy from you later, if they trust you. 
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• Reduce your marketing costs – As I mentioned, the cost of customer acquisition is much higher than the cost of customer retention. If you’re putting a sales letter online, you’ll need to spend money needlessly later on if you don’t use that letter to build a list of prospects and customers. And you’ll build that list by building trust. 
• 
  
• Feel proud and happy – You’ve just helped people with your product, and what could be better than that? 

My Gift to You - If You Hurry

• offer a good product or service;
• 
  
• would rather take the time to do a job right than rush out an ineffective sales letter; 
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• have a serious interest in hiring a copywriter. 

My Guarantee

If you aren't satisfied with your copy, I'll revise it until you are.

Just contact me at janet@copywithheart.com   to get started.

Wishing you peace & prosperity,

Janet Beatrice

P.S.  Don't forget to order your free report on the three things you must do before you hire a copywriter: