". . . I'll be taking in nearly $150,000 thanks to Janet Beatrice's well-crafted sales page."
- Mike Corso, Cool Site of the Day

Recession?
What recession?
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My copy helped Mike increase his yearly income by $149,100 for a service launched this June. Who else wants to earn more in 2008?

Read on and find out if you qualify for my special offer.


I hear we're in a recession. You've heard the news too, and as a business owner, you're probably having one of two possible reactions:

Either you're running scared or you're rejoicing.

And why would you rejoice? Because far too many businesses are cutting back their marketing efforts, leaving many fields wide open for those wise enough to invest in their business.

Smart Business Owners Won't Let Fear Run their Business

At a time when many are worried about the recession, marketing is more important than ever. Business owners who can't effectively communicate the benefits of their product or service will suffer.

Don't fall into that trap! Don't let fear run your life or your business. Take reasonable precautions, of course. But don't underestimate the power of marketing.

My client Mike got over 100 applications for his $497/month service this June. You can read his story below.

That's because Mike didn't let fear keep him from moving forward.

You shouldn't either.

Are You Leaving Money on the Table?

My name is Janet Beatrice, and my copywriting has made a difference for my clients:

“Our conversion rate has tripled since we implemented your changes! It is hard to determine what makes visitors become buyers, but you must have a very good understanding of that…You are an excellent writer, and after working with you, consider you a great ‘long-distance’ friend. Again, thank you.”

Kim, Linzy, and Delaney Hildreth
www.DrugTestYourTeen.com

And here's more from Mike Corso, as promised:

"Thanks to my copywriter, Janet Beatrice, and her impeccable rewrites of my initial draft, the VIP sales page generated over 100 applications. Since I only have room for 25, I'll be combing through each application, making followup calls and deciding on the final list of clients over the next several days . . . if I do my job and keep each of those clients happy, simple math tells me that I'll be taking in nearly $150,000 just from consulting via webinars and teleconferences thanks to a well-crafted sales page."

Mike Corso
www.coolsiteoftheday.com

My copy makes a difference because I've spent years honing my skills and learning what causes people to realize that they really ought to have your product or service.

Keep in mind that there's even more to it than that. Your sales letter is going to be from you. And if you've seen sales letters written by less skilled copywriters you may wonder if that's the voice you really want to project.

Your Voice Matters - I Won't Let You Lose It

I love to capture my clients' voices. It's fun, but it's also important. I invite you to view two very different sales letters I wrote, the one I wrote for Mike and one I wrote for Elyse Hope Killoran, who skillfully runs a beautiful and effective Law of Attraction group called the Prosperity Partnership Program.

Try to imagine what would happen if I wrote Elyse's letter in Mike's voice or Mike's letter in Elyse's voice. You may just get a chuckle at the thought.

Here's Elyse's letter:

Prosperity Partnership Program

And here's Mike's letter (you'll need to scroll below the notice at the top about the program being closed to new applicants):

Cool Site of the Day VIP Program

I think you can see the importance of capturing the right voice.

You still need one more thing from your copywriter; something that goes above and beyond just writing the sales letter. You need a copywriter who builds relationships with your prospects. I understand . . .

Why it's so Important to Build Strong Relationships - Even for Just One Sale

Marketing professionals know the cost of getting a new client is much higher than the cost of keeping an existing client.

That's an important reason to establish good long-term relationships with new clients, especially if you offer more than one product or an ongoing service.

Even if you have just one product to sell, happy customers will be better for your business than unhappy customers. You'll be happier too, knowing your product or service is helping your customers.

When you build good relationships with your prospects and new customers you can:

  • Solicit testimonials – These are important for building trust, which helps you sell more of your product or service.

  • Avoid negative word of mouth – Bad press can seriously damage your business.

  • Develop a targeted client base – You’ll be able to create a list of people who are already interested in the kinds of products or services you offer, and who are more likely to buy from you later, if they trust you.

  • Reduce your marketing costs – As I mentioned, the cost of customer acquisition is much higher than the cost of customer retention. If you’re putting a sales letter online, you’ll need to spend money needlessly later on if you don’t use that letter to build a list of prospects and customers. And you’ll build that list by building trust.

  • Feel proud and happy – You’ve just helped people with your product, and what could be better than that?

How do you establish these relationships? By building trust in your sales letter. And by keeping in touch with new and prospective clients.

If that sounds like a lot of work, no need to worry. That's my job. It is a lot of work, and I love it!

I Won't Waste Your Time

If you've read this far, there's a good chance you and I are a good fit. But I don't want to waste your time. We're simply not a good match unless:

  • You offer a good product or service;

  • You understand the importance of investing in a good copywriter;

  • You'd rather do a job right than do it too quickly.

If that's you, you may qualify for my special offer:

My Gift to You - If You Hurry

I offer a free, 30-minute marketing consultation. But I can't offer it to just anyone.

Don't get me wrong, I love helping people out with their marketing. Maybe a little too much. I used to offer this to everyone and I was happy to offer advice.

But too many people took the great advice I gave them and ran off with it. Or worse, they ignored it. Which was fine. That was my offer and I'm the wiser for having tried it that way.

But I'm quite busy and can only offer this valuable consultation to those who

  • appreciate its value;

  • will seriously consider taking my advice;

  • have a serious interest in hiring a copywriter.

If you're not there yet, that's okay. You should probably subscribe to my free Marketing Puzzle mini-course (the form to subscribe is at the top of this page).

If you're ready for this, I want to emphasize that there's no obligation, of course. This is a great way for you to find out what a smart investment you make when you hire me. If you don't feel that way after our consultation, I haven't done my job.

In fact, if I don't think I'm the right copywriter for you, I'll let you know myself. I have no interest in taking money from those who won't receive excellent value from my service. You deserve to hire the right copywriter!

If you qualify for this offer, I urge you to contact me soon, as I only have time to offer two consultations per month.

Just send an email to me at janet@copywithheart.com. I'll let you know when I'm available and we can set up a time to talk.

If we decide to work together, you'll be protected by . . .

Your Guarantee

If you aren't satisfied with your copy, I'll write up to two revisions free of charge, as long as they are requested within 30 days of delivery of your copy.

Just contact me at janet@copywithheart.com and you can start taking the easy road to success and fulfillment.

Wishing you peace & prosperity,

Janet Beatrice

P.S. I can only take on one or two clients per month, so if you're serious about increasing your income, contact me today.